Restaurant Marketing Archives

A step-by step guide to Advertising on Instagram

With 800 million monthly active users, Instagram is a great platform for connecting with audiences and building your brand. In addition to building a strong Instagram profile and engaging followers through regular posts, you can reach audiences through Instagram ads. More than two million companies are already using Instagram ads to reach audiences, engage followers, […]

Nov 28

Restaurant Marketing Social Media

6 Restaurants that are Killing it on Instagram

Being able to create a distinct identity in the overcrowded restaurant industry is not always an easy task. You have to be on a constant lookout for ideas and strategies to stand out among the crowd. Instagram offers a great opportunity for restaurants to build their brand image. If you have decided to include Instagram […]

Marketing Restaurant Marketing

How to Conduct a Successful Instagram Takeover?

What is an Instagram takeover? An Instagram takeover is the process of requesting someone to take over your Instagram account temporarily and share content with your audience. Takeovers are a great example of a 50/50 value exchange. It allows brands, individuals and influencers to collaborate and cross-promote content. They can help you to boost […]

Marketing Restaurant Marketing Social Media

Everything you need to know about Instagram Stories for your Business

With 300 million active users, Instagram stories have fast evolved into an effective marketing channel for businesses. Almost 50% of the brands on the platform are adding stories to their handles on a regular basis and interestingly 33% of the most popular stories on Instagram are from brands. Clearly, Instagram stories are here to stay. […]

Oct 15

Marketing Restaurant Marketing Social Media

5 Ways to Leverage Instagram Marketing for your Restaurant

With its growing popularity and the gamut of features available to business profiles, Instagram has become an indispensable marketing channel for small businesses. Instagram offers an opportunity for restaurant owners to connect with their customers on a personal level, build their brand and drive customers to their store. While content is undoubtedly the king, these […]

Oct 01

Marketing Restaurant Marketing Social Media

4 Building Blocks For Reputation Management

The restaurant industry is a very competitive industry where customer reviews and quick judgments have become a part of the trade. With the advent of social media and the explosion of mobile devices, and ghost reviews etc. the whole issue has been complicated. But customers’ increasing say is the reason why restaurants need to jump […]

Sep 10

Marketing Restaurant Marketing

Online Reputation Management for your Business

Online Reputation Management Apart from conventional marketing strategies and paid advertising, Restaurants have always relied on word of mouth to reach out to their customers and build their brand. From $100 cheesesteaks to iconic commercials we have seen prominent restaurant chains coming up with new strategies each day to get their loyal customers talking about […]

Aug 20

Marketing Restaurant Marketing Social Media

6 Popular Instagram Trends in 2018

The millennial customer spends close to an hour on Instagram each day and most of this time is spent browsing through food pictures. According to a recent survey, around 30% of the customers would avoid a restaurant if their Instagram game was weak. In the 6 years since its acquisition by Facebook, Instagram has rapidly […]