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How to Set Up a Google Remarketing Campaign?

Google Remarketing or Retargeting refers to showing targeted ads to prospects who have visited your website. Let’s say a customer views a product on your website and then moves on to some..

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How to Create Retargeting Ads on Facebook?

What are Retargeting Ads on Facebook? Retargeting Ads on Facebook refers to running ads on Facebook and Instagram targeted toward past visitors to your website, app, or social media pages (Facebook..

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15 ways to Use Your Restaurant’s Chatbot

The growing popularity of Chatbots in the Restaurant industry can be attributed to the wide array of services for which they can be put to use. Popular chains like Burger..

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How to Create Effective Customer Journey Maps?

What is Customer Journey? A customer journey is a route your customer takes to complete the desired conversion action. It could be anything from purchasing a product to downloading an..

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Digital Marketing Trends to Watch Out for in 2019

Digital Marketing is witnessing considerable changes in the coming year. From SEO, PPC and content marketing, digital marketing has evolved to embrace concepts that were unheard of a few years..

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How to set up Shoppable posts on Instagram?

In June 2018, Instagram introduced shoppable Instagram Stories to select brands providing marketers with yet another opportunity to reach their audience directly on the Instagram page. With this new feature,..

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