Why send a birthday email? Birthday email could be an interesting way to engage with your customers. The great thing about setting up a birthday email campaign that it requires..
Why send a birthday email? Birthday email could be an interesting way to engage with your customers. The great thing about setting up a birthday email campaign that it requires..
“Customer engagement is the degree and depth of BRAND- FOCUSSED interactions a customer chooses to perform.” The Smile Team Customer engagement includes any interactions that a customer may have with a..
What is the Customer Journey? A customer journey is a route your customer takes to complete the desired conversion action. It could be anything from purchasing a product to downloading..
The common notion is that social media is all about generating brand awareness and engaging your prospects. It is generally believed that users who frequent these platforms are unlikely to..
Digital Media Marketing is witnessing considerable changes in the coming year. From SEO, PPC and content marketing, digital marketing has evolved to embrace concepts that were unheard of a few..
In June 2018, Instagram introduced shoppable Instagram Stories to select brands providing marketers with yet another opportunity to reach their audience directly on the Instagram page. With this new feature,..
With 800 million monthly active users, Instagram is a great platform for connecting with audiences and building your brand. More than two million companies are already using Instagram ads to..
Being able to create a distinct identity in the overcrowded restaurant industry is not always an easy task. You have to be on a constant lookout for ideas and strategies..
What is an Instagram takeover? An Instagram takeover is the process of requesting someone to take over your Instagram account temporarily and share content with your audience. Takeovers are a..
With 300 million active users, Instagram stories have fast evolved into an effective marketing channel for businesses. Almost 50% of the brands on the platform are adding stories to their..